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It has been said if your local business is standing still it is really going backwards. Most local businesses need new customers to stay in business.
With so many ways for consumers to find what they are looking for this is a challenge in today’s economy. However it is up to you as the owner of [...]

In part 2 of this series we took a look at Creative Expression and Escapism, two significant motivators of the common gamer. The week before that, we covered Challenge and Competition. This week we have a look at Socialization and try to tie it all together.
Social interaction is a subject on which we gamers take [...]

There exists some ephemeral quality that separates gamers from the rest of humanity, some thing that makes us, us and them, not us. I’ve never been able to quite put my finger on it, but it is inescapably there. Today, in hopes of moving closer to that essential quality of gamerosity, we examine part of [...]

Last week we started to get into the motivation of the gamer. We discussed challenge and its ugly stepsister competition, two of the most common motivators. Today, we look at two more on the way to forming an overall model for what moves us.
Perhaps less common than the first two motivators, creativity is nonetheless an [...]

Many other review websites may tell you that the online rental game clubs are anything but inadequate, just like any other company or system ever concieved, there are a few drawbacks. Although online rentals are a huge step in the right direction for video game rentals and storefront rentals, the drawbacks are few and far [...]

Even if the PS3 came out with a bit of a slow start in 2007 don’t let that fool you… the PS3 is just gearing up for a great year with some expected hot releases. Here’s a rundown of three games coming out in ‘08.. EA’s NFL Tour, Free Radical Design’s HAZE, and Konami’s Coded [...]

I think games in the future will be even more realistic then the games we already have with our Xbox 360s and Play Station 3s. Microsoft and Sony will more than likely come out with something even more insane like a virtual game or something and that would be the game of the century. To [...]

Guitar Hero was originally released on the PS2 on one glorious day in November of 2005. This much anticipated video game was special in that instead of the usual control pad used to play, the game was designed for use with a life-like guitar shaped device.
This unique controller was modelled after a real guitar called [...]

Millions of Americans enjoy video games-for the adrenaline rush, the companionship, the competition, and the chance to become a conquering adventurer, at least in a virtual world.
The good news is Americans don’t have to break the bank to play the video games they love. Turner Broadcasting System’s GameTap is one of the latest and [...]

The word wars between Sony and Microsoft just won’t die down. With Microsoft’s Peter Moore’s ragging about the PS3 games console’s price, surely, people don’t expect the Sony CEO, Steve Howard, to turn the other cheek. It’s pathetic to see two guys in power suits and power ties bicker like two kids in a playground. [...]